Katie's Blog

Thoughts of a PR student

Comments on Social Media March 30, 2012

Filed under: PRCA 3030 — rebekahkatherine @ 1:19 pm

rebekahkatherine on March 30, 2012 at 12:17 pm said:

I love that you refused to get a Facebook until college. That doesn’t sound at all like the Ashley I know!! However, I’m glad that you saw how social media can help a client and the fact that you can use your personal experience with social media is really cool!

rebekahkatherine says:

In my post, I said that the best way to convince business people to use social media is numbers and figures. Great minds think alike Julianna!!

 

Why Social Media is Important

Filed under: PRCA 3030 — rebekahkatherine @ 12:06 pm

Social media is obviously important for any company that wants to spread their message. Without the usage of Facebook and Twitter, a company can seem out of touch with its clients. The traditional forms of advertising like television and radio just don’t work as well anymore. People are constantly on Facebook and Twitter so it only makes sense to reach out to clients by using these mediums as a way to advertise. I would sell the idea of using social media to my client or employer by simply showing them the numbers. Numbers are hard to ignore and when they see that actively engaging their customers on Facebook and Twitter pays off, I think they’ll understand. I actually have done this recently. My internship site had been slacking off using Facebook and I was able to convince them that Facebook was a great way to reach out to their constituents. When they post pictures or advertise their events on Facebook, people came. Social media is a powerful tool and once companies see how many people they can reach and how other businesses have been so sucessful with it, they’ll definitely follow suit.

 

Comments on Freshman Year March 21, 2012

Filed under: Uncategorized — rebekahkatherine @ 6:25 pm

I totally agree about being more outspoken and making more of an effort to get involved. I wish I had done that freshman year as well. Oh well, you live, you learn. And I had no idea about that story from freshman year. That is the worst luck I think I’ve ever seen someone have with underage drinking. Hopefully your parents weren’t too mad at you!

 

rebekahkatherinesays:

Your the only person I know who would say they were too involved freshman year haha. But it’s true. However, I am glad that you were that involved because that’s how we became friends :)

 

If I knew then, what I know now….. March 19, 2012

Filed under: PRCA 3030 — rebekahkatherine @ 8:55 pm

I consider myself lucky to have had a great college experience right from the start. I’ve been fortunate to keep my two best friends all throughout college, having met them in Eagle Village the first week of school. Freshman year was so much fun because all I had to do was focus on school. No worrying about internships, jobs, resumes, or anything else. My biggest concern freshman year was what I was going to do on the weekend. I long for those carefree days. The only major thing I wish I would have done differently freshman year was try harder in school. The classes I took freshman year were by far the easiest I had in college and the workload was a joke compared to the rest of college. However, my grades were only ok. I kept HOPE but I wish I’d really decided to make awesome grades as to give my GPA a little cushion for those hard classes coming up. I also wish I’d soaked it all up and really cherished that first year. It was a fun, carefree year and only now do I really appreciate being that young and having my whole college experience and life ahead of me.

 

Comments on Social Media Advantages and Disadvantages March 8, 2012

Filed under: PRCA 3030 — rebekahkatherine @ 9:56 pm

rebekahkatherine says:

I think it’s important to limit your content or at least monitor what you put out there on social media. I have Foursquare and I check in everywhere but I rarely post it on Facebook or Twitter. I also have been really silent on Facebook lately, barely updating my status throughout the week and using Twitter to talk about my day. However, that doesn’t mean I don’t look at Facebook. I also feel weird if I go several hours without looking at Facebook and Twitter. I always get the feeling that I’ve missed something important!

I agree that it does no good to ignore social media. If you can’t run away from something, use it to your benefit! The positives of social media with the way companies can engage with clients far outweighs any negatives about social media.

 

Advantages and Disadvantages of Social Media

Filed under: PRCA 3030 — rebekahkatherine @ 9:42 pm

Social media has taken over our lives. No one can avoid it for long and I can name only a handful of people (mostly older relatives) that don’t at least have Facebook. This has all been evident this week with how fast the Stop Kony video has traveled across Facebook and Twitter. Word travels fast and when a story gets huge, it takes on a life of its own and there’s almost no way to stop it or attempt to control it.

Social media has tons of advantages. Companies are able to engage with their customers on a whole new level and with the invention of the Facebook “like”, they can easily find new customers based on similar interests. Social media is a great way to catch up with old friends and let people that you care about know what you’re doing, especially if you live far away from them. You can also use it to keep up with the news and your favorite celebrities and athletes. With the Stop Kony video, word traveled so fast about Invisible Children and we are able to change the world in a whole new way. Everyone has instant access to anything they could possibly want.

That being said, when word travels so fast, it can be difficult to control information. For example, every week it seems like there is a new death hoax for a celebrity on Twitter. Also the Stop Kony video was spread around the internet so fast and people just blindly reposted the link for the video without doing some actual research on Invisible Children. While what Invisible Children is doing is great, I felt that people should do some research on the charity and the actual story of what is happening in Uganda before they jump on a bandwagon. This is an example where social media can potentially be detrimental.

Social media, for the most part, is a wonderful positive in all our lives. However, as public relations professionals and social media “experts”, it is our responsibility to make sure that social media is used correctly and that we use it to our benefit.