Katie's Blog

Thoughts of a PR student

Chapter Thirteen Reading Notes November 30, 2010

Filed under: PRCA 3330 — rebekahkatherine @ 1:05 am

In Chapter Thirteen of Public Relations Writing and Media Techniques, we discussed Producing Newsletters and Brochures.

1. Editors must balance the needs of managing a publication, the interests of their readers, and their own journalistic standards and desires.

2. Having a mission statement gives your company or your service a purpose and lets everyone who works for the company and the publication a sense of purpose, belonging, and pride to be working there.

3. Newsletters are messages from a company to the various publics and other people the company benefits or provides for.


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