An article from Ragan’s PR Daily talks about how Justin Bieber, the 16-year-old heartthrob is a PR genius. Well of course!!!! He has a legion of fans and is one of the most popular people in the world and he’s a teenager. And having a good public relations team is certainly a part of that. But here’s why:
Last week, reports surfaced of Bieber hitting a 12-year-old while at a laser tag center. This could have been devastating to his reputation, because after all, the preteen set is the majority of his fan base. Yet the PR extraordinaires for Team Bieber managed to spin the bad publicity in Justin’s favor. And they always say that there’s no such thing as bad publicity, as if Justin Bieber needed any help in the publicity department. They talked about how the kid called Bieber a gay slur and that he was simply standing up for himself when being bullied.
While what exactly happened at the laser tag center is all heresay, the PR people for Justin Bieber sent out a response in defense of their client in record time. So Justin Bieber, give your PR people a raise. They may have saved you a lot of trouble!